RALLY & 'NEW POWER'

I’ve found myself talking to five people last week about the New Power book.

Of those five people, only one had read it.

Which breaks my heart (ish), as I think it’s a really important book for these digitally disrupted and politically turbulent times.

So I’d love you all to read it. Or if time is tight, maybe just watch the TED talk or read this Harvard Business Review article.

I promise it will help you think about things in a different way. It certainly helped me figure a lot of stuff out when I was thinking about leaving my job and setting up Rally.

I want Rally to be a ‘New Power’ organisation. When you study this graphic I think you’ll understand why.

It looks a whole lot more fun on the right hand side as well.

Paul

SWAG FROM IRELAND

We got our first post today. Well, first post if you don’t count letters from the bank.

Our friend Damian who runs the incredible Ask Direct in Dublin sent us these badges from the Michael D. Higgins presidential re-election campaign.

Earlier in the summer we spent a day and a half in Dublin with Damian and his incredible team talking about the strategies and tactics that drive the most successful political fundraising campaigns - which they then used and built on to power the work they did on the campaign.

Today is election day in Ireland. If you have a vote, make sure you get out and use it. If you don’t have a vote, take a moment to look the #keepthepoet hashtag on twitter and get a feel for MDH’s appeal.